地域ニーズを背景とするブランド戦略と連携した新学科・センター構想

概要

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Hakodate National College of Technology has decided to shift to a new department system to promote thecultivation of engineers who catch today's regional needs and social trends in 2013 fiscal year. Aiming at the execution, in2010 fiscal year, we summarized some results which analyzed the strong and weak points of our college as a report byreceiving the cooperation of a private research agency, so that it clarified the problem and the talented-person image. Basedon the contents, the constitution of departments to be established and the framework of curriculum to be performed weredecided in 2011 fiscal year. We received the evaluation and obtained the consent for them from the external specialists.This paper reports on the outline of a new department and center conception and a branding strategy.
2012-03-00