先進的ビジネスモデル/商品発想への機械工学分野の発明技法'TRIZ'の適用--高い顧客満足を得られる商品開発に関する研究(1)

概要

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Most companies have many subjects around their business, and wish fast and effective solutions with new information technologies. Around 2000, we found that similar solutions were used in robotics and business systems. We thought that it might be possible to change business strategy or to create innovative business models and products with mechanical problem solving way. We tried to use 40 Inventive Principles and a Contradiction matrix of ‘invention methodology TRIZ’. At first, we defined essential subjects and contradictions on business, and made ‘business idea database’ using TRIZ. In the situation, we defined a ‘business / products strategy classification’ and an ‘information technology classification’ which represented current and future business and technologies. We translated mechanical concepts into business concepts. Next, we proposed a process of conceiving innovative business models and products, using ‘business idea database’. At the same time, we presented an example of application. At last, we evaluated this methodology, using real business models and innovative products. As a result, it was found that TRIZ could be effective for systematic business solutions development.
日本感性工学会の論文