女子青年におけるダイエット行動におよぼす痩身モデルの影響

概要

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The present study examined the relationships among exposure to thinness models depicted in magazines, drive for thinness, and dieting behavior. MAGINFO Scale (Ozawa et al., 2005 ; revised by the authors), MODEL Scale (Ozawa et al, 2005 ; revised by the authors), Drive for Thinness Scale (Baba and Sugawara, 2000), and Dieting Behavior Scale (Matsumoto et al., 1997 ; revised by the authors) were administered to female adolescents (N=216). Also, subjects estimated their height and weight. To examine the relationship pattern among exposure to thinness models in magazines, drive for thinness, and dieting behavior, the structural equation model analyses (Amos5.0) were executed. A good solution was found. Health-oriented dieting behavior was directly influenced by exposure to thin "ideal" bodies in magazines. The relationsnip between calorie-oriented dieting behavior and exposure to such models was mediated by drive for thinness. The importance of thin-ideal internalization was discussed.