衣服の印象評価における媒体間の比較

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Various presentation methods, including illustrations and actual clothing, are used to present styles of garments and evaluate their impression. Recent advances in IT technology in the fashion industry have added new presentation methods such as computerized, three-dimensional imaging of the human body and garments by representing them numerically. This study analyses the differences between 3-D imaging and traditional garment presentation methods. The samples analyzed in this study are sleeveless, knee-long dresses of four different colors and a long white dress. The presentation methods used are: 1. actual garments; 2. illustration and sample fabrics; 3. images presented on a cathode ray tube (CRT); 4. hard copies of the design; and 5. 3-D computer imaging. Additional methods used for the long dress are CRT images showing the appearance of the garment in movement and showing a welking person wearing the dress. The various methods were analyzed using the Semantic Differential Method (SDM) and compared with analysis of variance. Results indicate illustrations used with sample fabrics and CRT images were judged closest to the actual image, with significant differences seen in 3-D images, particularly in the words used to describe the texture of the garment and the sense of perspective. Moving 3-D images were judged as giving a more accurate representation of the actual appearance of the garment on a walking person than still 3-D images.
社団法人日本家政学会の論文
2002-07-10

衣服の印象評価における媒体間の比較

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