商業地街路における行動誘発要素と歩行者のアクティビティに関する基礎的研究 : 五感を刺激する商業地デザインと来訪者のアクティビティ(その1)

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This study aims to clarify the relationship with the environment of shopping street, the action trigger elements and human activities. First of all, we classified shopping streets into 7 types from viewpoint of scale and structure of cross section. And 6 types of shopping streets were investigated. The items of investigation are store's facade type, building's use, the elements in front of retail store, frontage width, building's height, pedestrian's activity and the traffic form of the street. The results are as follows : 1. traffic of cars, presence of a arcade, and a location of shopping street influence store's design, the elements in front of retail store, and human activities. 2. A retail store which owns opened frontage has a lot of elements causing human purchasing activity at frontage. But, a retail store which owns more closed frontage did not cause human activities. The openness of store is very important to activate a human activity. 3. In shopping streets except market types, there are many kinds of activities except purchasing acts.
2008-01-30