Know-when knowledge discovery : an empirical methodology to identify the lost users in mobile Internet services
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概要
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The mobile Internet is one of the most promising application domains in the computer communications. The mobile handsets close the gap between end users and the computer communications using the 24-hour 365-day availability. The emerging success in Japan has demonstrated the potential capabilities for the next generation Internet platform. The close relationship to the end user reveals a new research area of the user behavior analysis. Using the user transaction logs for over a year, the author tries to build up a new knowledge domain: know-when knowledge. A methodology to capture the lost users is important to manage the subscription-based mobile Internet services. Using the know-when knowledge acquisition, the user performs the long-term analysis of user behavior patterns and prediction of the lost user probability.
- 一般社団法人情報処理学会の論文
- 2003-05-22
著者
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- Know-when knowledge discovery : an empirical methodology to identify the lost users in mobile Internet services