A Study on Success Factors of Development Strategies for Intermodal Freight Transport Systems
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概要
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Efficient sea transportation is heavily dependent on the smooth operation of modal interchange, meaning that intermodal transfer is a key element in successful shipping operations with massive transshipment in major seaports. Competition for intermodal links in container ports is sometimes a short-term objective towards the longer-term vision of establishing a container port logistics systems and a global logistics management center. This paper discusses the development strategies of container ports towards the intermodal freight transport systems, and real-world decision problems were examined. Having obtained a good understanding of the data acquired, shippers perceptions of container transportation and port service were analyzed. The cross-tabulations together with the statistical techniques of factor analysis and a one-way analysis of variance (ANOVA) analysis were applied in order to analyze data comparisons and the relationship between the service purchase behavior and the degree of satisfaction for development strategies.
著者
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ROE Michael
The Business School, University of Plymouth
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JUANG Yih-Ching
Department of Shipping and Transportation Management, National Penghu University