受注型企画旅行におけるフィービジネスの可能性 : 提案領域拡大による収益性向上の一考察

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概要

• 論文の詳細を見る

• This paper aims to advocate fee business in the area of the made-to-order group tours. It has been said that the travel industry should change its profit model from commission business to fee business. However, the definition of so-called fee business is still unclear, case by case or person by person. After defining the fee business in this paper, I would like to illustrate how the fee business can be applied in the made-to-order group tours which contain MICE factors. This paper may be of great use to any ordinary salespersons in the travel industry. MICE: An abbreviation of Meeting, Incentive, Convention and Event/Exhibition

• 日本国際観光学会の論文

著者

• 石川 尅巳

  一般財団法人日本ホテル教育センター

関連論文

• 受注型企画旅行におけるフィービジネスの可能性 : 提案領域拡大による収益性向上の一考察

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