マス・メディア生産現場の文化 : テレビカメラと送り手に関するメディア論的研究をめぐって(<特集>メディア文化研究の課題と展望)

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This paper aims to suggest the meaning and significance of studies on mass-media expression process as culture. In the studies of media and culture, receiver's side has been widely examined, however sender's side has been quite rare. In particular, culture on the inside of mass-media, actual conditions of production and expressions has gone virtually unexamined. This paper especially focuses on news program production activities and innovations in film camera. Film camera had been used on news production in early years of television before ENG system. Progress in the technologies associated with television cameras has led to major changes in program production techniques. At the same time, that was connected with transformation of broadcasting culture. This study traces changes in broadcaster's expression and their feelings relate to the television camera technologies in the micro-interaction level. This examination is based on the results of interview conducted at broadcast sites using ethnographic methods. Finally, this paper suggests it is necessary to understand media and culture from a perspective of that media communication must be involved in the cycle of sender and receiver.
2011-01-31