持続可能な社会形成におけるCSRコミュニケーションの現状と課題(統一論題『循環型社会と経営倫理-法・環境・社会-』)
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概要
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The CSR communication activity which reports the environment of the company and efforts to the social problem for the sustainable society forming is moving ahead. The company which publishes an annual report already reaches 801 companies. However, the most are a match by the foreign factor, and aren't connected with the management strategy and end in the one-sided information elucidation. I propose how I should convert from such a present situation about the new corporate communication organization, the technique and so on based on the essence of CSR.
- 日本経営倫理学会の論文
- 2006-03-31
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関連論文
- 持続可能な社会形成におけるCSRコミュニケーションの現状と課題(統一論題『循環型社会と経営倫理-法・環境・社会-』)
- CSR最前線(34)コミュニケーション手法で取り組むCSR--戦略プログラムへの転換に活用するISO 14063