経営ゲームと経営教育における可能性 : 万年筆産業モデルの開発と運用

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Business game (management game, management simulation, etc) is an effective tool to give a virtual business environment -where students can have a chance to make management decision. They study business, management, accounting, marketing, finance, production, etc at school but they might not have much interest in those subjects because they feel no needs for them while they are at school. If they are managers in a company, they will have much more interest and have much bigger motivation to study at school. Business game is expected to give them the motivation by giving them a chance to play a role as managers in a hypothetical business environment made by computer simulation. In this paper, I survey a short history of business games and various types of business games. Especially, a non profit organization, Junior Management International which is supported by major companies like IBM, Xerox, and Hewlett-Packard plays an active role in management education through business games for students at high schools and universities. They offer free business game software and send instructors to schools. One of the models at Junior Management International is based on a scenario of pen industry where students make management decisions in marketing, production and finance. I have developed a model in pen industry using Excel. It can be played easily in the classroom with a notebook PC and a printer. I have used it 2 years in a class "business game " at Teikyo University. In this paper I surveyed that specific model and included an operating manual for that business game.
麗澤大学の論文

著者

高橋三雄
麗澤大学国際経済学部

経営ゲームと経営教育における可能性 : 万年筆産業モデルの開発と運用

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