メディアミックスによる防災意識啓発活動

概要

論文の詳細を見る
Focusing on Tokushima Prefecture, a small municipally located in thesouthern part of Japan, the public awareness of disaster prevention has been raising gradually, however which cannot be said enough. In this research, we tried the educational activities, building on the concept of "To protect your child", utilizing a newspaper, a magazine and websites, which are the most familiar media to the public, and also holding some events. The purpose being to make the public a sense of crisis and them prepared, the activities were carried out basing on the philosophy of "Simple" and "Enjoyable" so that they could be easy to be approached by old and young.