The Function of English Loanwords in Japanese
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概要
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This paper examines the functions played by English loanwords in Japanese. It is shown that English loanwords have a role that extends far beyond the simple filling of lexical-gaps. Indeed, loanwords frequently take the place of an existing native equivalent where they perform a variety of "special effect" functions. In addition, English loanwords may be employed for euphemistic effect when a native equivalent is considered too direct. Drawing largely on examples of loanword use from advertising, this study considers the role English loanwords play as lexical gap fillers, special effect givers, and euphemisms.
- 名古屋商科大学の論文
著者
関連論文
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