John McCreery : Japanese Consumer Behavior : From Worker Bees to Wary Shoppers. : Honolulu : University of Hawai'i Press 2000.
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関連論文
- Value Patterns and Value Change in Germany and Japan (1)
- Value Patterns and Value Change in Germany and Japan (2) : Pluralization of Value Patterns in Germany and Japan
- John McCreery : Japanese Consumer Behavior : From Worker Bees to Wary Shoppers. : Honolulu : University of Hawai'i Press 2000.