大型小売店における売上予測(第4報)

概要

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A Sales forecasting plays important roles for making a management plan and proceeding to research development and product planing. There are various forecasts such as technical forecast, economic forecast, sales forecast and product forecast. Succeeding to the previous report, the present study discusses further sales forecast of depertment stores in Aichi Prefecture by means of a multiple regression analysis. The sales forecast for 1987 was discussed in the previous report and the present study deals with that for 1991. About this year of 1991,economy started folling down. As the results of the analysis. the range of the forecast errors shows at max. of 30.972% and min. of 4.640%. It seems that the maximem error rate sounds to be too lorge. The improvement of decreasing forecast errors by adding a dummy variable, effects of climate and others is discussed in the present paper.
愛知工業大学の論文